Saturday, January 3, 2009

Jeremy Scott for Adidas Originals "J-Wings"

Adidas plans to step up its stake in the "cooldom" market in '09 by launching a huge ad campaign to promote the classic Adidas pieces of the Adidas Originals line. Adidas has previously and continues to collaborate with visionary fashion designers such as Yohji Yamamoto, Stella McCartney, and Jeremy Scott in order to take active wear to the next level.

For Adidas Originals '09, Jeremy Scott turns the classic white Adidas high top into a wing-clad Icarus style sneaker. I LOVE the concept behind this sneaker and this will definitely be a coveted collector's piece for all sneaker pimps. It will be interesting to see how sneakers will be embellished and customized this year in order to offer unique, interesting, and fashionable pieces to collectors and fashionistas alike.

Source: Sneakerfreaker


1 comment:

Paprika said...

LOOOOOOOVE these shoes! I hope they release a girl version. :)